Digital Marketer
Do you want to work with digital marketing in an international environment and create measurable results?
We are looking for a digital marketer for hourly work as needed. You will be responsible for digital marketing for 4–5 different websites and run campaigns across multiple international markets. The role is perfect for you if you are analytical, business-driven, and have documented experience creating growth through digital marketing.
Responsibilities
Plan, create, and optimize campaigns in Google Ads.
Work with SEO to improve the organic visibility of websites.
Create, manage, and optimize ads on Meta (Facebook and Instagram) and TikTok.
Responsible for ongoing administration of the company's accounts on Meta and TikTok, including updating business information, Business Manager, ad assets, target audiences, pixels, user permissions, and other relevant settings.
Ensure that accounts, campaigns, and tracking are correctly configured and updated according to current guidelines and business needs.
Plan and execute retargeting campaigns to increase conversions and maximize return on marketing investment.
Plan, create, and send newsletters and email campaigns via Brevo or equivalent platform.
Segment target audiences, build automated email flows, and develop the customer journey.
Follow up, analyze, and continuously optimize campaigns based on key metrics and business goals.
Adapt marketing efforts for different target audiences and countries.
About You
You have documented experience in digital marketing and can demonstrate results from previous assignments.
You have extensive knowledge of Google Ads, SEO, Meta Ads, and TikTok Ads.
You have experience planning and optimizing retargeting campaigns.
You have experience with email marketing in Brevo, Mailchimp, or equivalent platform.
You are accustomed to analyzing data and optimizing campaigns for increased ROAS, more conversions, lower CPA, and higher organic visibility.
You have experience managing ad accounts, Business Manager, and digital marketing tools.
You work in a structured manner and can handle multiple websites and projects simultaneously.
You are fluent in Swedish and English, both spoken and written. Additional language skills are a plus.
You stay updated on developments in digital marketing, new platforms, and AI tools, and have an interest in continuously improving your working methods, processes, and campaign results.
We Would Like to See
Examples of campaigns you have personally planned, executed, and optimized.
Results such as improved ROAS, increased conversion rate, reduced CPA, increased organic traffic, or other relevant key metrics.
Experience with international marketing and advertising across multiple markets.
Bonus Qualifications
Experience with Google Analytics 4 (GA4), Google Tag Manager, conversion tracking, and Google Search Console.
Knowledge of marketing automation and CRM.
Experience with copywriting, graphic design, photography, or video production.
Experience with A/B testing and landing page optimization.
Google Ads certification (Google Skillshop) is a plus.
Meta Certified Digital Marketing Associate, Meta Certified Media Buying Professional, or other relevant Meta certification is a plus.
Experience with international digital marketing with campaigns in multiple languages and markets.
Experience with Google Merchant Center, Google Shopping, and Performance Max campaigns is a plus.
What We Offer
Flexible hourly work as needed.
Varied work with 4–5 websites and marketing across multiple international markets.
Great freedom with responsibility and the opportunity to influence marketing strategies and campaigns.
Opportunity to develop with the business and potentially expand the scope of the role over time.
How to Apply
We are looking for someone driven by creating results. You see analysis, testing, retargeting, and continuous optimization as natural parts of your work and can demonstrate how your efforts have contributed to increased sales, more leads, or stronger digital presence.
Send your CV, a cover letter, and preferably examples of previous campaigns, case studies, or a portfolio showing your results in digital marketing.
Selection and interviews are ongoing. We look forward to hearing from you!
INVITE EUROPE AB
On demand