Paid Ads Specialist Google Ads & Meta Ads

Industritorget SWEDEN AB · Vollzeit

Stigbergsliden 5, GÖTEBORG, Schweden

Take the chance to become part of Sweden's fastest-growing agency! Be our next Paid Ads Specialist! We are looking for our next colleague on our expansive journey to become one of Sweden's leading web agencies. Industritorget Sweden AB has operated one of Sweden's largest platforms for the industry for over 25 years. This has given us unique experience and understanding of Swedish industrial companies and their market. In recent years, we have also built up an expansive web agency focused on helping companies within and serving the industry grow digitally through, among other things, SEO, Google Ads, Meta Ads, web production, and digital strategy. Now we are looking for you who want to become an important part of our Paid Ads team. You will primarily work with Google Ads and Meta Ads, where you are responsible for creating, developing, analyzing, and optimizing advertising for our clients. The role involves significant personal responsibility and extensive client contact. You work together with the client toward clear goals and KPIs – but you don't stand alone. We have colleagues in SEO, web, tracking, content, and advertising who work together to create results for our clients. We love data, but above all we love when data leads to the right decisions and better business outcomes. What will you do? As a Paid Ads Specialist with us, you will, among other things: Plan, create, and optimize campaigns in Google Ads Plan, create, and optimize campaigns in Meta Ads Work with Search, Display, Performance Max, remarketing, and other relevant campaign types Analyze results and identify improvement opportunities Actively work with budget, conversions, CPA, ROAS, and other relevant KPIs Maintain ongoing dialogue and follow-up with clients Present results in an understandable way – not just report numbers Work together with our SEO, web, and content teams Contribute to developing our approaches, strategies, and offerings within Paid Ads We don't believe in setting up a campaign and then letting it run. We want to constantly test, analyze, and improve. What do we offer? Our goal is to continue growing as a company – and our ambition is for you to be able to make the same journey, both career-wise and personally. We believe that development breeds development. That's why we want to create an environment where we learn from each other, test new things, and constantly try to get better at what we do. We work hard together, but we also have fun together. Game nights, trips, company outings, and other activities are a natural part of our culture. For us, it's important that you enjoy both the work you do and the people you do it with. We offer a competitive salary based on experience, skills, and loyalty, with the opportunity to influence your own compensation. Finally, the idea is quite simple: you should get to work with what you hopefully are passionate about – creating really great results through digital advertising. What do we hope for from you? We try to avoid endless requirement lists. We believe that people can learn a lot in the right workplace. But since the role involves personal responsibility for both clients and advertising budgets, you need to have a solid foundation to stand on. We would like to see that you have: Experience working practically with Google Ads Experience with Meta Ads / Meta Business Suite Understanding of campaign structure, audiences, bidding strategies, and conversion optimization Good analytical skills and experience making decisions based on data Knowledge of Google Analytics 4 Understanding of conversion tracking and preferably Google Tag Manager Experience managing and optimizing advertising budgets Ability to communicate results and recommendations to clients Good Swedish in speech and writing It is a merit if you also have: Experience with LinkedIn Ads Experience with B2B marketing Experience with industry or industrial clients Experience with e-commerce and product advertising Experience with SEO or other digital marketing Experience with CRM or project management systems Experience managing multiple clients and projects simultaneously Experience with client responsibility or sales You don't need to know everything. We are much more interested in finding a person who is curious, analytical, unpretentious, and driven and who wants to develop together with us. Our ambition is not just for you to learn from us – we also hope to learn from you. Does this sound like something for you? The position is full-time and we wish to fill the role as soon as possible. Location: Gothenburg. If you have questions about the position or want to submit your application, you are warmly welcome to contact: Victor Lindström Industritorget Sweden AB Email: [email protected] Phone: 035-260 32 25 Send your application to [email protected] and mark it with "Application Paid Ads Specialist". We look forward to hearing from you!